The key challenge in this commercial was that the new can was narrower and shorter than the original. We were only supplied with the master footage, therefore we had to paint in the background in order to accommodate the smaller can, adjust the hand to keep a realistic grip and match the 3D rotation in the can.
The third shot was complicated by the difference in the two spray heads – we had to model and track a new can in 3D.
Although the backgrounds were very complex we delivered a flawless result.