For the TVC for the launch of the new 'Mojito' flavour soda we created two new versions of the three packshots. In the most challenging of the shots we see several cans shot in icy water; the hero can then rises through frame, breaking the water line and interacting with the ice cubes.

In order to replace the can on this shot we created a 3D fluid simulation of a can breaking the surface. This was then comped with the footage from the original commercial..

As the global marketplace becomes more unified, international brands are re-purposing more and more campaigns. Usually the product changes are in the colour or language. For this shot, having first been asked to change only the text, the subsequent request was far more of a challenge.

In order to change the can for a bottle we had to completely rework the water interaction with the product - we achieved this by using high speed water footage and a lot of painting on a frame-by-frame basis..